Posts Tagged ‘ Corporate Event ’

Fresh Floral Intake

How Adding Touches of Florals and Speciality Vases Will Change Your Life… or at least YOUR EVENT!! 

By FW

“I hate flowers”,  said nobody ….ever.

Good design is a melting pot of excellent ideas that are pulled together. But what is more important than a big bag of ideas?  Ideas that make sense and flow!  So in all the ways we spend our days formulating and bringing ideas to life, what sometimes seems to be the most enjoyable part of what we do is the actual “piecing together”… the SCIENCE,  if you will 😉  the conceptualizing, visualizing, deciding textures, specific accessories and just being exact. Remember, details matter. Even down to the very flower and why!

For great meetings, meals and gatherings; florals have always been the cheerful celebration in the room. Besides their obvious pop of color & texture or the occasional whiff of faint floral goodness floating through the air… florals have long been thought of as a natural healing property, mood changer and statement or status piece. They are great to use for branding , gifts or team building exercises such as “create your own centerpiece’s” or a special touch to food or drinks. Vases should be progressive and forward thinking, well thought of and full of expression.

As we develop ideas that call for flowers or flowers call for an idea… we truly experience that the two really do come hand in hand mixing so well in the happiness of space and connectivity! Wonder what 2014 will bring in the form of florals…

The Fresh Wata Bunch

Throw Back Thursday : Fresh Wata at the Masters

 masters2We ventured into the South with the amazing SPRINT team and brought a little “Vintage Prep” to  The Master’s Tournament in Augusta, GA.   It was all hands on deck as we arrived prepared to setup a total of four parties and a hospitality lodge in a small window of time.
 
First on the list was a Backyard barbecue at the SPRINT host home with celebrity chef Tyler Florence on the grill! 
We Transformed the outdoor pool deck area by bringing in Madras table linens and the centerpieces were fresh spring bouquet boxes that doubled as the menu. For a branding and interactive element we created a simple ‘putt putt game’ by using floating grass rings in the pool with Branded golf flags for the guests to chip the golf balls into.  All I can say is this was a huge hit with the guests!!
 
The next night, Under a huge tent in the back yard of the host home, we brought that good ol’ vintage golf feeling back with a 
 Dinner and reception party for the books!  A large boxwood archway with a Carriage lamp let the guests know they were in the right place as they followed the path made of pine-needle mulch into the tent. Under the tent, The focal points were the Mason Jar chandelier, vintage ladder buffet, Floating art frames, and a Custom Bar made of box wood and reclaimed barn wood…all designed and built by the Fresh Wata team!   The tables settings had a perfect blend of textures using wicker, distressed woods, fine linen, and a few touches of silver with a pocket watch napkin holder.  Centerpieces were a cluster of vintage glass vases and mason jars holding photo prints of all the past winners of the Masters tournament.  A blue grass band entertained, and while the Whiskey tasting station kept the guests warm, the cigar roller kept the party rolling! 
 
Leaving the tent for the country club Ball room, the next event was a fun preppy dinner hosted by the 1981 Masters tournament winner Tom Watson. Starting off with a cocktail hour around the fire pit, a string quartet playing in the background, severs wearing preppy bow ties & golf hats, all set the evening’s mood.  Inside, the tables were a unique blend of greens, whites, grays, and blacks.
Although mixing the geometric patterns may seem a bit risky to some, with the right proportions and color combinations, it brings in a fun and playful touch to the most conservative ballroom. 
 
On the final day,a brunch buffet served in a backyard picnic setting, was simple and elegant.  The Seersucker table runners with layered magnolia branches and white wooden chargers gave a shabby chic touch to the table. The centerpieces brought in a touch of Easter with the organic carrot and wild flower floral arrangements. It was the perfect setting for the final gathering of the event.
 
And as the last round of the Master’s tournament was finishing up and we were packing everything to head back home we couldn’t help ourselves and broke into an impromptu brain storming session where we came up with fresh new ideas for all the upcoming events. 
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